Madrid, Spain

Business and Territorial Competitiveness, Innovation and Sustainability

Competitividad Empresarial y Territorial, Innovación y Sostenibilidad

Table of contents

⇑Business and Territorial Competitiveness, Innovation and Sustainability at UPC

Language: Spanish Studies in Spanish
Subject area: economy and administration
University website: www.comillas.edu
Type: PhD/Doctoral programme
Academic degree: Doctor

⇑Definitions and quotes

Business
Business is the activity of making one's living or making money by producing or buying and selling goods or services. Simply put, it is "any activity or enterprise entered into for profit. It does not mean it is a company, a corporation, partnership, or have any such formal organization, but it can range from a street peddler to General Motors." The term is also often used colloquially (but not by lawyers or public officials) to refer to a company, but this article will not deal with that sense of the word.
Innovation
Innovation can be defined simply as a "new idea, device or method". However, innovation is often also viewed as the application of better solutions that meet new requirements, unarticulated needs, or existing market needs. Such innovation takes place through the provision of more-effective products, processes, services, technologies, or business models that are made available to markets, governments and society. The term "innovation" can be defined as something original and more effective and, as a consequence, new, that "breaks into" the market or society. Innovation is related to, but not the same as, invention, as innovation is more apt to involve the practical implementation of an invention (i.e. new/improved ability) to make a meaningful impact in the market or society, and not all innovations require an invention. Innovation often manifests itself via the engineering process, when the problem being solved is of a technical or scientific nature. The opposite of innovation is exnovation.
Sustainability
Sustainability (from 'sustain' and 'ability') is the process of change, in which the exploitation of resources, the direction of investments, the orientation of technological development and institutional change are all in harmony and enhance both current and future potential to meet human needs and aspirations. The organizing principle for sustainability is sustainable development, which includes the following interconnected domains: environment, economic and social. Sub-domains of sustainable development have been considered also: cultural, technological and political. Sustainable development, is the development that meets the needs of the present without compromising the ability of future generations to meet their own needs. Brundtland Report for the World Commission on Environment and Development (1992) introduced the term of sustainable development.
Innovation
The paradox of innovation is this: CEO's often complain about lack of innovation, while workers often say leaders are hostile to new ideas.
Patrick Dixon. Building a Better Business (2005) p 137.
Sustainability
Our deep urge to evolve to a more spiritually mature level of understanding and living, and to create a social order that promotes more justice, peace, freedom, health, sanity, prosperity, sustainability, and happiness, absolutely requires us to stop viewing animals as food objects to be consumed and to shift to a plant-based way of eating.
Will Tuttle, The World Peace Diet (2005). Ch. 2
Sustainability
THE TERM (Sustainability) HAS BECOME so widely used that it is in danger of meaning nothing. It has been applied to all manner of activities in an effort to give those activities the gloss of moral imperative, the cachet of environmental enlightenment. “Sustainable” has been used variously to mean “politically feasible,” “economically feasible,” “not part of a pyramid or bubble,” “socially enlightened,” “consistent with neoconservative small-government dogma,” “consistent with liberal principles of justice and fairness,” “morally desirable,” and, at its most diffuse, “sensibly far-sighted.”
Eric Zencey, "Theses on Sustainability" in Orion, May/June 2010.
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